My Top 3 Super Bowl Ads

  1. Chrysler: Detroit

    Really this is an ad for detroit. The VO starts off a little aggressive / defensive for my taste, but it gets better from there. I think the images speak for themselves pretty well: this is a place that used to be able to make great art, great architecture, great stuff, and there’s no reason it can’t do so again. So I guess really it’s about the US in general, huh.
  2. NFL: sitcoms
    <a href="http://msn.foxsports.com/video/?vid=098be3b4-b5e5-428b-9070-9dd8f7aab1ea&#038;from=IV2_en-us_foxsports_videocentral_player" target="_new" title="NFL: Brand American">Video: NFL: Brand American</a>
  3. There is a lot of heartbreaking VFX work in this spot, including roto, tracking, matchmoving… Making it look like someone is wearing a hat is a difficult, subtle process that looks faaaaaake with the smallest mistakes.

  4. VW: 2011 Beetle
    <a href="http://msn.foxsports.com/video/?vid=f93a6bb6-44ff-407f-ac4c-dc5bbd26269a&#038;from=IV2_en-us_foxsports_videocentral_player" target="_new" title="Volkswagen: Black Beetle">Video: Volkswagen: Black Beetle</a>
    This one’s just fun. It was a tossup between this and the helpful beaver ad, but the stupid “I got you brah” hand gesture at the end of the beaver commercial throws the win to VW.
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